Prashant Issar, a Director, writer, visionary; better known by his nick-name "SIPPI"; is the founder, owner and director of Tubelight flms.
The thrill of telling short stories and the idea of meeting various creative people drove Prashant to join an ad film production company way back in 1994. Not having grown up dreaming about films, he did try his hand doing short stints in a marketing job and the merchant navy to soon realize that telling stories and creating visuals was his true calling. He joined "Gyan Correa" a leading production company in 1994, as a production assistant. After sweltering for four and a half years in production and post production at GYAN CORREA FILMS, he decided to see the other side of ad film making i.e. "THE AGENCY". In 1998 he joined SAATCHI & SAATCHI as an agency producer and soon found himself at the helm of things at Saatchi's film department. It is at "Saatchi", as FILMS CHIEF, that he got the chance to work with some of the top names in ad film making in India and overseas and worked very closely with leading ad film directors making the next 4 years full of knowledge and priceless experience. Not only did he commission work to directors, but also started to direct commercials in-house for the agency. When a few of his commercials won at the prestigious AAAI awards in Mumbai, he decided to start his own production company "PI films", in the year 2002 . Within months of starting PI films he was invited by none other than Prasoon Pandey to join "Corcoise films" as a panel of directors. Prashant spent eight years at Corcoise, directing more than 180 spots for leading brands not only in India but also for clients in LA, Italy and Dubai. Having won many ad club awards in India for his work he also has many finalists in international festivals like the New York Festival, London film festival and the Asia ad Fest.
Now in 2011, after 16 years in the industry, with over 200 commercials under his belt and numerous brands to choose from, Sippi formed Tubelight Films along with executive producer Radhika Sawhney.
He is now regarded as one of the finest in the business making Tubelight films a very sought after production company.
Radhika Sawhney is the Executive producer and the backbone of Tubelight films.
Passion for creativity led Radhika to join candid creations, a leading production company in 2003 helmed by ace ad film director and cinematographer Kiran Deohans. Having worked on numerous commercials and gaining overall production experience, Radhika moved on to work with Corcoise films, yet again in production, cause that’s what she enjoyed best; working on various spots with directors Prasoon Pandey and Prashant Issar at Corcoise films. Giving five years into advertising, her love to explore compelled Radhika to move onto the world of feature films. She joined renowned film maker Nagesh Kukunoor as an asst. director in 2008. She worked closely with Nagesh on 2 full length features. Having spent a couple of years in the movie business, she was now ready to go back to her original love- “advertising”. With all the experience with her, she started to freelance as an associate producer in advertising. She produced various spots for Ramesh Deo productions, as an associate producer, till Prashant Issar offered her to join hands and start off Tubelight films in 2011.
Along with Director Prashant Issar, Radhika has created many memorable spots for leading brands like- Cadbury, p&g, Reliance, Tata, Perfetti, Amul, etc. making Tubelight films a very sought after production company in a very short span.
Flat #9, 3rd Floor, La Blanc Premises,
Opp. J. W. Marriott Hotel, Juhu, Mumbai - 400 049, India.
t: +91 (22) 2615 3015 || f: +91 (22) 2615 3017